開始 2011年04月07日(木) 終了 2011年04月18日(月) 14時00分00秒 +0000 UTC 審査 結果 2011年06月
2011年04月18日(月) 14時00分00秒 +0000 UTC
Be it in life, work or love, everyday has its share of opportunities, no matter how small.
You want to be always ready to seize them whenever they happen.
So, we have created a new type of drink. It is a delicious water-based drink that completely restores your body, mind and mood. This is because:

• It hydrates and nourishes your body with its unique blend of vitamins and minerals
• Its invigorating fruit flavors awaken your mind and uplift your mood

You can drink it anytime during the day so that you can always be ready to seize daily opportunities.

As you can see this new drink has a lot of great things going for it! But remember it is NOT an energy drink!

We want you to create a 30-45 sec TV commercial (video or animation) to launch our new drink in the Indian market, targeting 18-35 years old, living in urban areas.

Additional information about our new drink:
- It is available in Apple, Orange-lime and Guava flavours.
- It is available in 500mL bottle for 30 Rupees.
- It is not an energy drink. It is a non-carbonated, no alcohol, no caffeine drink.

Who is this new drink for?
- 18-35 yrs, ABC1 (professionals, students…) living in Mumbai.


Early Bird Prize (if you submit before the 6th of April)
1 x USD 1,000

CEO’s Pick
3 x USD 1,000

Most Voted
5 x USD 150

What’s the medium?
30 to 45 seconds video or animation.

Contest duration
Start Date: 23rd March 2011
End Date:18th April 2011 11:59 PM
Voting Period:25th April – 2nd May 2011

Entry specification

- Minimum 640x480
mov;*.avi;*.mpg;*.mpeg;*.flv;*.wmv;*.3gp;*.mp4;*.vob;*.avs;*.mts;*.m2ts - Encoding: MPEG 4, H.264, XVID, Video Rate: 400 kb/s minimum
- Audio Rate: 64 kb/s
- Duration of your work should be 30-45 seconds
- If you are selected as a winner, you must supply the original working files in 720p and 1080p High Definition version, so make sure to keep an HD or uncompressed MOV version of your work.

Do’s & Don’ts

- If you’re using text/subtitles in your work, it must be in English
- No restrictions on the number of submissions per participant
- Entries must be original and exclusive to the participant, true and verifiable
- You MUST use music and images that are rights-free. It is your duty to ensure that all elements you use do not infringe any copyrights. Please include the following statement on your media description bloc once you have uploaded your work: “All elements used in part or in whole have rights cleared for usage in the New Drink TVC Call for Entries”
- eYeka Asia has the right to reject entries containing obscene, racist, unethical, dangerous, violent or legally objectionable material, or material that may infringe upon any person’s personal or property rights. Such entries will be immediately disqualified and not allowed on the Call for Entries.

Entries that do not meet the above listed criterion will be disqualified. For any further questions, please send an email to:


  • #1 100€
  • #2 100€
  • #3 100€
  • #4 100€
  • #5 100€


  • #1 700€
  • #2 700€
  • #3 700€


  • #1 700€