Make growing-up milk grow up!
Design an appealing poster and imagine promotional ideas to make growing-up milk so appealing to the big boys and girls that when they see it in a shop, they will ask their mother to buy it!
A presentation consists of a poster and a detailed explanation of your promotional idea (in PDF format)
#1 Super-Hero made from milk - Action Figureでの3,000€の賞
Kids loves super heros. This premium plays an important role to: 1. Drive pester power of kids - to buy the milk because i want the superhero 2. Associate milk with something that is cool - superheros 3. Get kids to think and be creative - allow them something to do - paint and customise the superheros.
#2 Djaffy Kidでの1,500€の賞
"This is a second competition for me. And I am very glad that the “Datch Lady” company liked my package design. I tried to come up with something interesting and attractive to children. Thank you very much for appreciating my design. I will work with new ideas for new Eyeka contests."
Interesting and creative premium that entices mothers to buy more for collection and for 'connection'. The more you buy, the longer and creative the straw could be. This premium challenges kids creativity and smartness which ties very well with the smart proposition that the brand has.
#3 GROW BIRDSでの500€の賞
I am very happy to have been chosen as the third place winner in this contest!
Since I saw the breif excited with the competition, I like to make creations for children.
In this case the idea I presented was: "BIRDS GROWING" and I think it will be very nice when done!
This is the first contest I won on this platform, which seems to me very well structured and very good customers, and their competitions are quality.
I hope that in my case, I can be a "WINNER GROWING"!
To the whole community: I've seen some great ideas in the different competitions!
Keep on! Soon you will reach your prize.
This premium is a practical yet exciting premium that would be loved by Mom and kids alike. With the different designs, mom would be able to collect many interesting designs. The bottle neck that is expandable also communicates growth - kids growth from drinking milk.