Nestlé Good Lifersコンテストの結果を見る
チャレンジ
コンテスト要約
What could Nestlé do to help people in their fifties have a good life?
Help people in their fifties have a better life with Nestlé! Show us how Nestlé can help “Good-lifers” make the most of their life through an innovative and groundbreaking idea for products, services or devices focused on health and nutrition.
Presentations with illustrations and text, Max. 5 pages (PDF only)
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Nestleで選択

AnnaNThang #1賞
#1 Nestlé Vitaでの4,000€の賞
I was really inspired by this brief. I think health and longevity are very important, especially to good lifers. Yoga is a special activity that becomes a lifestyle. I think Nestle can fit into this lifestyle for many people by providing the right snacks, beverages and incentives.
I'm so very happy to have been selected as the first place winner, I put a lot of love and thought into my submission and put myself into their shoes. Would I want to be part of this campaign? Yes! Nestle Vita for life :) Thank you Eyeka and Nestle!
Nice concept based on food and beverage business opportunity. Building on ownable and value-adding health and nutrition benefits. Great visual presentation.

feelgoodanime #2賞
#2 LifeMix Essentialsでの2,000€の賞
I appreciated the opportunity to imagine a new product idea for Nestlé. Second place is indeed an honor. While I did truly believe in the idea I submitted, I am still surprised to have ranked so high. Thank you Eyeka and Nestlé!
Great idea providing food and beverage business opportunity, based on target group understanding and providing clear health and nutrition benefits. Could be personalized.

ellaquiogue #3賞
#3 GoodLifer Snack Packでの2,000€の賞
Great target group understanding. Good concept building on food and beverage business opportunity and driving service and convenience aspect.

progresstina #4賞
#4 Nestlé and slowing down the invasion of the age spots after 50.での1,000€の賞
I am grateful to eYeka for the opportunity to present my ideas & to Nestle for selecting them among the winning ideas for this contest. Congratulation to all winners.
Good identification of target group problem.

progresstina #5賞
#5 Nestlé for preserving healthy brain longevityでの1,000€の賞
I am grateful to eYeka for the opportunity to present my ideas & to Nestle for selecting them among the winning ideas for this contest. Congratulation to all winners.
Good identification of target group problem.
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