How can you turn McDonald’s into a personalized experience, through small and big details?
Come up with ideas big or small to personalize the McDonald’s experience, prove that they do things just for you, and make McDonald’s “your” McDonald’s!
Presentations (4 pages max) with images and text.
We were amazed and touched by the volume and the quality of your work! And we want to thank you all for the great work done! We looked at all your entries in greater details and with lots of fun, emotion and pride.
We found many great ideas, often very creative, sometimes a little crazy but most of the time source of new fresh ideas for us.
We really had a tough time to select the winners, because there were so many great entries!
So congratulations to the winners and many thanks again to all of you for the great work and powerful ideas!
All the best,
The European McDonald’s team