Duracell - Empowering Sportsコンテストの結果を見る
Show how Duracell helps you run for longer!
Create an engaging, original and fun print ad that shows how Duracell and the Duracell Bunny empowers you for longer lasting and superior running moments.
Poster on page 1 + short explanatory paragraph about your entry on page 2 (2 PDF page max.)
Thank you to everyone who entered the latest Duracell competition. The quality of ideas and creative was frankly very high and we continue to be very impressed by the high quality of work and the love for the Duracell brand and the Duracell Bunny. To the winners, special thanks because these ideas were really fantastic bringing beautiful links between our Bunny and brand and running. To all the rest of the entrants, frankly it was very tough picking the winners since the standard was so high overall.
Please keep up the great work for us and we look forward to reviewing more entries in the future.
The Duracell Team
#1 Infinite performance !での1,500€の賞
WOW my goodness. I am really happy :) i was inspired , but I am not imagined winning 7 awards at once :)for the same competition…I really appreciate this achievement . Duracell always inspire me as a big and global Brand, I m very honored to participate in its promotion.Thanks so much to Duracell to offer me this opportunity and thanks to eYeka as well.
This was a very creative transformation of the linkage between the Bunny who just cannot stop running and the sport of running. The use of Infinity racetrack was something we can imagine working across many touchpoints thanks to its simplicity.
This was a great linkage between the Duracell Bunny who never stops running and popular culture. For our brand it is important to appear popular and relevant, especially to a younger audience. This achieves it in a great way that consumers quickly understand and feel rewarded. We can imagine this working very well in touchpoints such as social and print.
#3 Reveal the runner in you !での400€の賞
This was a very creative transformation linking the sport of running and the Duracell Bunny. The creative is subtle without being complex and leaves the consumer feeling genuinely rewarded. We can imagine this working especially well in touchpoints such as social and print.
Duracell - Powerful Supportの追加受賞者
We liked that this brought a different angle to the running idea and actually utilized a device with the speaker system. It also poked at the benefit of power as well as longevity.